To celebrate International Cat Day, GoInsuran is offering motorists a chance to win a gold wafer coin collection and enjoy instant savings and flexible payment options on renewals, highlighting its strategy to turn vehicle renewals into engaging marketing events.
GoInsuran is marking International Cat Day with a renewal campaign that offers motorists a chance to win a HABIB Exclusive Gold Wafer Coin Cat Collection weighing 0.20g when they renew car insurance through its online platform. The promotion also gives customers an instant saving at checkout by entering the code REFERME, while the renewal flow asks users to provide basic personal and vehicle details before choosing an insurer, add-ons and, if needed, road tax renewal.
The offer sits within a broader push by the company to make renewals cheaper and easier to manage online. In another feature on its site, GoInsuran said customers can spread the cost of car insurance and road tax through SPayLater, allowing payment in instalments after completing the renewal process on the website. That flexibility may appeal to drivers facing higher household costs and looking for ways to smooth insurance bills rather than pay everything at once.
GoInsuran has also used reward-led campaigns to keep customers coming back, including a Shopee voucher promotion, a BINFINITE partnership that offers BPoints and a separate Chinese New Year deal that doubled those points for a limited period. Taken together, the offers show a business model built not just on selling cover but on turning annual vehicle renewals into a marketing opportunity, with perks ranging from vouchers and loyalty points to themed giveaways.
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