India’s fintech sector showcased rapid innovation at the Global Fintech Festival 2026, unveiling advanced AI tools, cross-border payment services for exporters, and new merchant-focused financial products, signalling a significant shift in the sector’s expansion beyond payments.
The first day of the Global Fintech Festival 2026 in Mumbai was dominated by product launches that signalled how rapidly India’s fintech firms are moving beyond payments and into artificial intelligence, lending and cross-border commerce. Companies used the event to showcase tools aimed at merchants, exporters and retail borrowers, underscoring the sector’s push to embed financial services more deeply into everyday business activity.
BharatPe drew particular attention with a merchant-focused agentic AI platform built on Google Cloud’s Gemini Enterprise Agent Platform. According to the company, the assistant sits inside its BharatPe for Business app, can interpret a merchant’s history and preferences, and is able to take action across more than 60 live systems in real time. The tool is designed to work in multiple languages, including Hindi, English, Hinglish and regional dialects, and is available around the clock. BharatPe also introduced Credit Coach, an AI-led credit awareness product that uses personalised videos featuring a digital avatar of former India cricketer Rohit Sharma.
Jio Payment Solutions Limited, a subsidiary of Jio Financial Services, announced a cross-border payments service for Indian exporters. Business Standard reported that the offering allows domestic firms to accept payments from customers overseas through virtual accounts, international cards and local payment rails. The launch follows authorisation from the Reserve Bank of India for the company to operate as a payment aggregator for cross-border transactions, covering both imports and exports.
Pine Labs also moved into what it described as agentic commerce, partnering with L&T Finance to add the feature to the PLANET app. The system uses Pine Labs Payments Protocol and the Grantex protocol to let AI agents complete transactions within set limits. Its first use case will be flight bookings, with the AI agent acting on a user’s stated intent while staying inside pre-defined guardrails.
Amazon Pay announced co-branded credit cards with Kotak Mahindra Bank for small merchants on Amazon Business, its B2B marketplace. The company said the cards are aimed at helping smaller firms manage purchases with cashback benefits, an interest-free credit period and offers on AWS credits. Separately, fintech group Yubi launched Pye, a lending platform intended to connect retail borrowers with multiple lenders through a single integration, while also unveiling TopScore, a
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